FAROUT Festival
Farout is the furthest celestial body from the Sun. The intention of the festival at BASE Milano in its first (pilot) edition was to observe the Earth from afar and try to look at our planet from a point of view that had never been considered before. Even the visual identity was inspired by this concept. The visual guidelines were designed by Studio Fludd, while I was in charge of creating the social content and applying them to al the signage system and the catalogue, for the years 2021 and 2022.
2022 – PERFORMANCE. ART. PARTY.
The second edition of FAROUT Festival developed around the theme of time. In updating the visual identity for the year 2022, Studio Fludd decided to visually refer to the phases of the moon, its cyclical nature, and the ways in which we try to reproduce the inexorable passing of time. To announce FAROUT Live Arts Festival 2022 on the social channels of BASE Milano I designed a series poster portraying the time of waiting and quoting authors from literature and cinema.
In collaboration with Studio Fludd we designed the set up of the festival exhibition with reused wood structures and some printed panels, together with some communication in the space to function as wayfinding inside the venue. I also designed the catalogue, conceived in a vertical and handy format in contrast to the big journal of the previous year.
2021 – ARTISTIC ORBITS
The first edition of FAROUT Festival developed around the theme of space. The communication strategy relied on on questioning the concept of space, deepening it, overturning it, and considering unprecedented experiments in the space of art and performance.
In my first months of permanence at BASE Milano, I designed three digital posters for the launch campaign on their Instagram channel.
With Studio Fludd, I participated in designing the set up of the exhibition and performances. The signs in the space are moderate due to a reduced budget. Two reclaimed wooden frames support the curatorial text of the festival; a sticker with the title of the work and the author’s name has been placed on the ground close to each installation.
BASE MILANO – 2022
Graphic design
IN COLLABORATION WITH
Studio Fludd
BASE MILANO – 2022
Graphic design
IN COLLABORATION WITH
Studio Fludd
Graphic design
IN COLLABORATION WITH
Studio Fludd